SEO Process

What does a comprehensive SEO services implementation involve?

At iHatch SEO Sydney we consider the following tasks essential to a successful SEO:

iHatch SEO Sydney services proces

Marketing/Internet Marketing Analysis may be the single most important task of any SEO services implementation.

  • Objectives: Audience and desired action (sale, contact opportunity, brand awareness,…)
  • Phrase Research
  • Competitive Analysis
  • Targeting
  • Project Timeline
  • Initial Quantitative SEO assessment

On-Site optimization:

  • URL to Phrase Matching
  • Navigational & Canonical Setup
  • Content Analysis (Lexical review and Phrase density)
  • Google Webmaster Tools Setup and Configuration

Off-Site Optimization:

  • Define linkable assets
  • Relationship assessment
  • Inventory Optimal link sources
  • Broken link analysis
  • Consolidation potential

Ongoing Maintenance:

  • Define SEO-friendly marketing policies
  • Authority building campaign
  • Content strategy
  • Risk assessment and monitoring